Why Employee Over Customer is a Thing

The long-lived business mantra, “The customer is always right” is out. Instead, many successful companies are putting employees over their customers- and reaping the rewards.

Sir Richard Branson of Virgin Group is , revealing that employees are his company’s top priority. Here’s how this new way of thinking should be the only way of thinking:

They make customers happy.

Have you ever felt underappreciated a job? As a result, were you likely to go above and beyond for your company and the customers they serve? A Gallup poll revealed that employees who are engaged and satisfied with their work are more likely to improve customer relationships, resulting in a 20% sales increase for their companies.

They get more done.

They get 12% more done! The University of Warwick discovered that when we’re happy at our jobs, we work harder and more productively. How? The study implied that happier workers use the time they have more effectively, boosting their productivity without sacrificing quality. (Basically, they’re not wasting time on Facebook.)

They become tomorrow’s best managers.

Gary Vaynerchuk trusts his employees. When he grew VaynerMedia’s revenue from $3 million to $60 million in less than five years, he did so by letting his veteran employees in on his secret. Vaynerchuk ensured these employees were passionate about and knew how to execute his business philosophies, which enabled them to hire the best new recruits for their company.

How can you delight your employees and inspire them to do their best work? It all starts with company culture. Check out 5 Ways to Maintain a Killer Company Culture.  

Meet Rootasters:

Meg is a dreamer, entrepreneur, and homesteader based in the White Mountains of New Hampshire. She loves her cats, feasting, and road trips in her green VW Bug.